Hyundai Ecstar Micro SUV Launches in India: From Price to Specs, Here’s Everything You Need to Know

New Delhi, 10th July: Hyundai Motor India entered the entry-level SUV segment in the country on Monday with the launch of its new model ‘Ecstar’ priced from Rs 599 lakh to Rs 9.31 lakh (before showroom). This model, a direct competitor to the Tata Motors Punch, is powered by a 1.2-liter petrol engine and comes in both manual and automatic versions. Maruti Suzuki’s flagship MPV “Invict” launched in India. Check out the price, features and differences to the Innova Hycross.

The 5-speed manual trim with fuel consumption of 19.4km/l is priced between Rs 599,000 and Rs 9,310,000. The 5-speed automatic model is priced at INR 7.96 billion and fuel consumption is said to be 19.2km per liter. The CNG trim is priced at Rs 8.23 ​​lakh and offers an efficiency of 27.1 km per kg.

Eunsu Kim, MD and CEO of Hyundai Motor India Pvt. He said the company has invested Rs 950 crore in developing the model.

Kim outlined Hyundai’s commitment to the Indian market, saying that Hyundai recently invested Rs. announced an investment.

The company is considering increasing the annual production capacity of its Chennai-based factory from the current 820,000 units to 850,000 units a year, he added. Toyota Rumion MPV to go on sale in India by September Learn about this upcoming Multi Ertiga Twin.

Tarun Garg, Chief Operating Officer of Hyundai Motor India, said the model will help bring in more sales while strengthening the company’s overall SUV portfolio.

“Exter is our eighth SUV model in the country, making us the only company currently offering products in six SUV sub-segments,” he added.

He outlined the growth of the SUV segment, which now accounts for 46 percent of all passenger car sales in the country.

The contribution of SUVs to the company’s total sales has risen from 34% in 2019 to 54% today, he added.

“We also demonstrated leadership in three segments: Verna, Crete and Tucson,” Garg said.

In the SUV segment, automakers already sell models such as Venue, Creta, Alcazar, Tucson, Kona Electric and Ioniq 5.

Garg noted that the Exter’s launch could push sales in the entry-level SUV segment to 20,000 to 22,000 units per month.

Tata Punch currently sells about 11,000 per month. Last year’s model sales were 129,895 units, but this year’s January to June sales were 67,117 units.

“Ecstar will bring more new customers to Hyundai and raise benchmarks across the segment,” Garg said.

The Exter comes standard with 391 liters of trunk space, 185 mm of ground clearance, dual camera dashcam, electric sunroof, six airbags and a range of connected features. Tesla has a new rival in China, and three Chinese-based EV makers other than BYD witness a surge in sales.

Regarding the outlook for sales for the rest of the fiscal year, Garg said the chip shortage is more or less resolved and the situation is good. The automaker grew 10.5% in the first half of the year, he said.

“So I think the situation is looking good. And this was without Exter… Now that we have the right volume models, things should continue to look good.” ‘ said Garg.

Hyundai sold 296,000 units between January and June this year, compared with 267,000 in the same period last year.