2024 Ford Maverick Hybrid gets price hike

One of the most exciting things about the Ford Maverick is the incredibly efficient hybrid engine that comes standard. Unfortunately, demand for hybrid pickups has far outstripped production, so Ford is having trouble getting the Maverick Hybrid into the hands of customers. To solve the problem of too much demand for its vehicles, Ford is making significant changes to its 2024 Maverick line-up, which means hybrid engines will come at an additional cost.

For the 2024 model, maverick A turbocharged 2.0-liter EcoBoost 4-cylinder engine is standard. Efficient hybrid that was the standard powertrain of the 2022 The 2023 model is currently a $1,500 option. The news was first reported by ford authority and later confirmed by Ford drive.

This change means that for the first time in the nameplate’s short history, the Maverick Hybrid will cost more than the turbocharged Maverick. maverick price Pricing for the petrol-only engine starts at $24,995 with destination and $26,495 for the Maverick Hybrid. Comparing the base configurations to each other, the price of the 2024 Maverick has increased by $805 compared to last year. Compared to the 2023, the 2024 Maverick Hybrid is $2,305 more.

Due to this change, we would like customers to purchase the 2023 Ford Maverick as soon as possible, but this is not possible. ford Orders for the 2023 model closed in September last year. Orders for the 2024 Maverick will begin shortly. Interested shoppers are advised to order his truck for pickup as soon as possible. Even if prices rise, Ford’s order book will fill up in a matter of days.

In addition to the renewed lineup, drive reports that the 2024 model will also introduce new Maverick ST trim. Ford hasn’t released any information about this model, but trucks with both engines have been spotted sporting the ST badge, suggesting it could be a suspension package rather than full trim. The magazine claims that there are

Ford’s decision to make a $1,500 hybrid powertrain option on the Maverick is confusing. As American automakers stopped selling cars, the Maverick was supposed to be the most affordable and fuel-efficient model on sale. With prices rising and hybrids getting more expensive, Ford seems to have lost the original thought process behind its small pickup trucks.

Originally, when Ford launched the Maverick, the pickup had a hybrid engine as standard, but an EcoBoost motor was an option for $1,085. Ford then changed Ecoboost to a no-cost option. Now, the roles of the two engines have switched, even though EcoBoost offers a significant performance upgrade and even all-wheel drive. Hybrids are front-wheel drive only.

It can only be assumed that Ford came to this decision as a way to discourage people from ordering hybrids. The company has grossly underestimated the popularity of hybrid powertrains and has yet to find a way to meet demand due to ongoing supply chain issues.

Ford’s move will definitely work. Maverick I don’t know if shoppers are interested in spending his $26,495 when hybrid prices were $24,190 in 2023 and $22,470 in 2022. These may sound like big price increases, but when the Maverick came out, Ford kept yelling about his less than $20,000 MSRP. Now, just two years after its launch, Maverick is effectively entering a new price point. Rather, this drastic change could be a step too far from Ford. We try to ease orders and reduce pressure. supply chainBut losing a customer hurts.

Change is seen in 2024 Maverick A turbocharged 2.0-liter four-cylinder engine producing 250 horsepower and 277 lb-ft of torque comes standard. The turbo engine is equipped with an 8-speed automatic transmission. FWD is standard, AWD is optional. The hybrid powertrain available consists of his 2.5-liter four-cylinder engine paired with an electric motor. The hybrid makes a total of 191 horsepower and 155 lb-ft of torque. Equipped with continuously variable transmission and FF.

Pictures: 2023 Ford Maverick

sauce: drive

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