Luca Napolitano reveals another image of the Lancia Concept

Lancia Brand CEO Luca Napolitano reveals another image of the Lancia Concept, revealing the cosy, eclectic and sustainable interior of the brand manifesto.

“The new Lancia Concept is a 100% eclectic manifesto that represents the brand’s vision for the next decade, interior design The values ​​that have inspired our future models: Italian quality, eclecticism, homely atmosphere and a redesign of tradition. expression. Suustylepossibility Thanks to our collaboration with Cassina, the excellence of Made in Italy luxury furniture allows us to have interiors inspired by our homes. ” said Lucana Politano, his CEO of the Lancia brand.

After unveiling the first images of the exterior on March 31st last year, the road continues to the “Emozione Pula” press event on April 15th.^ththe Lancia Concept will be unveiled.

The second image shared refers to a concept interior that recreates the interior and our ambience, consistent with the brand’s new design language. italian house, Pure and radical geometric shapes are used: unusual coffee tables, eclectic carpets and seats inspired by the iconic Cassina armchair.

Warm and inviting, the layered and eclectic living spaces express the quintessential feeling of our home environment.

The vehicle’s refined interior is made up of sustainable materials, consistent with the brand’s renaissance. With a 10-year strategic plan, Lancia will actually Stellantis brand with the highest percentage of recycled materialbecause 50% of the touchable surfaces in future cars will be made of eco-friendly materials.
Sustainability and redesign traditions are the basis for the revival of the iconic panno lanciaThe brand’s heritage material, panno Lancia, is made from 100% natural fibers and manufactured using a certified low-emission process, thanks to its high-quality, eclectic and vibrant ocher velvet. Updated with a new look. The fabric is handcrafted with Cassina’s stitching detail technique.

sauce: Stellantis